CEO or Managing Director, SME main contractor
Building an SME contractor's information management capability
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New here? A persona is a short, realistic story about one person at work. Not a real person, but built from real jobs, projects and rules.
- A role
- A situation
- The steps they take
- What to learn and read
The story in three frames
What the job looked like, what changed, and where they need to get to.
Six steps, and who hands what to whom
You lead the steps inside your firm, and deal with the client's Project Coordinator and your subcontractors.
You getYou send
You
CEO, main contractor
Check what the mandate asks
Read the contract and the client's requirements; log duties and risks.
Assess what the firm has
Check software, staff skills and subcontractors against the requirements.
Appoint a lead, set rules
Appoint a lead and set firm rules for naming, sharing and checking.
Approve the investment
Approve justified spend on tools and training; sign off the BIM plan.
Go digital on site
Move site reporting online; check each delivery against the requirements.
Hand over and look back
Hand over, then review results, costs and lessons for the next tender.
Project Coordinator
The client's contact
Subcontractors
Such as the installer
Your choice after step 2: how will the firm resource information management?
No single right answer. The Report compares the options in detail.
-
Train a staff member and teams
Good: keeps the know-how in the firm
Watch: training takes time, deadlines may slip
-
Hire an information manager
Good: a dedicated expert inside the firm
Watch: a permanent cost, whatever work comes next
-
Engage an outside consultant
Good: proven expertise from day one
Watch: the firm stays dependent on outsiders
-
Your own lead, with outside help
Good: quick compliance while staff learn
Watch: roles must be clear to avoid mix-ups
Everyone on this school project
Six personas share one made-up school project. Requirements flow down from the client; records flow back up.
The client
The design team
The main contractor
The supply chain
Requirements flow this way
Records flow back this way
What success looks like
By 01/07/2027
- The firm is assessed against the client's requirements before work starts on site.
- An investment plan with justified costs and benefits is approved.
- Responsibility for information management is formally assigned in the firm.
- Manual reporting on the project is replaced with agreed digital processes.
- The firm meets the client's requirements without excessive cost.
What you'll learn
Four short learning briefs that match the steps. Suggestions to practise, not certificates.
- 1
Lead your firm through the BIM Mandate
Check whether the mandate applies, spot contract risks, and set firm-wide rules for information.
180 minutes · Executive workshop · Steps 1 and 3
- 2
Audit the firm and justify the spend
Find gaps in tools and skills, choose proportionate tools, and justify the spend.
240 minutes · Interactive with tool demos · Steps 2 and 4
- 3
Choose how to resource information work
Weigh training, hiring, a consultant or a mix, and set out who does what.
180 minutes · Case study seminar · Steps 2 and 3
- 4
Oversee digital delivery and checks
Move site reporting online and check work before it goes to the client.
210 minutes · Blended practical · Steps 5 and 6
Keep these handy
Build Digital materials to keep open while you work.
- Information Management (BIM) Adoption Strategy
A template for writing your firm's plan for taking up BIM.
Useful at steps 1 and 3
- Technology Evaluation Methodology
Helps you pick proportionate tools and an online system, and justify them.
Useful at steps 2 and 4
- Business Case for BIM Adoption and Implementation – Private Organisations
Helps you build a commercially sound case for the investment.
Useful at step 4
Courses
- Digital Construction Technology · Atlantic Technological University
- Building Information Modelling · Atlantic Technological University
- BIM Project Information Practitioner Qualification · BSI (British Standards Institution)
Picked by Build Digital; they open on the provider's website.
Words you'll meet
The jargon on this project, in plain words.
- CWMF
- Capital Works Management Framework: the rules for public building projects in Ireland.
- EIR
- Exchange Information Requirements: what information the client needs, and when.
- Lead appointed party
- Your firm's formal role here: it signs off its team's information and owns the BIM Execution Plan.
- BIM Execution Plan
- Your firm's plan to meet the client's information requirements, agreed with the client.
- CDE
- Common Data Environment: the project's shared online filing system.
- Information manager
- The person who leads the planning, management and checking of project information.
Want the full picture?
This overview is the first look. Open the detail when you are ready.
Full Scenario Record
A checklist for every step, the sources and evidence, and the full learning briefs.
Open the Full RecordCEO or Managing Director, SME main contractor
I know how to run a building firm. Meeting the client's BIM requirements? That part is new.
The CEO of a small to medium-sized main contractor on a public school extension gets the firm ready to meet the client's BIM requirements, at a justified cost.
- Organisation
- SME main contractor
- Appointed as
- Lead appointed party
- Project
- €14m school extension
- BIM Mandate
- Applies
Does this sound like your job?
Good. Start with the six steps.
Use it as a starting point, or meet the others on this project.
Browse all personas to find a closer fit.
New here? What is a persona?
A short, realistic story about one person at work. Not a real person, but built from real jobs, projects and rules.
A roleA situationThe steps they takeWhat to learn and read
The story in three frames
Swipe to see what changed.
Six steps, and who hands what to whom
You lead the steps. You deal with the client's Project Coordinator and your subcontractors.
Lines marked You get and You send are what passes between you and the others.
-
1
Check what the mandate asks
Read the contract and the client's requirements; log duties and risks.
You get the requirements from the Project Coordinator
-
2
Assess what the firm has
Check software, staff skills and subcontractors against the requirements.
You send your assessment and plans to the Coordinator
-
Your choice: who will manage the information?
Train a staff member and teams
Good: know-how stays. Watch: takes time.
Hire an information manager
Good: dedicated expert. Watch: permanent cost.
Engage an outside consultant
Good: expert from day one. Watch: you stay dependent.
Your own lead, with outside help
Good: learn as you go. Watch: keep roles clear.
-
3
Appoint a lead, set rules
Appoint a lead and set firm rules for naming, sharing and checking.
You send information and upload rules to subcontractors
-
4
Approve the investment
Approve justified spend on tools and training; sign off the BIM plan.
-
5
Go digital on site
Move site reporting online; check each delivery against the requirements.
You get installation and test records from subcontractors
-
6
Hand over and look back
Hand over, then review results, costs and lessons for the next tender.
You send the handover data to the Project Coordinator
You get acceptance from the Project Coordinator
Everyone on this school project
Requirements flow down from the client; records flow back up.
- Project CoordinatorClient
- Information ManagerClient
- Practice PrincipalDesign team
- Design EngineerDesign team
- CEO, main contractorYou are here
- Mechanical InstallerSupply chain
What success looks like
By 01/07/2027
- The firm is assessed against the requirements before site work.
- An investment plan with justified costs and benefits is approved.
- Responsibility for information is formally assigned.
- Agreed digital processes replace manual reporting.
- The firm meets the client's requirements without excessive cost.
What you'll learn
Four short learning briefs. Suggestions to practise, not certificates.
- 1
Lead your firm through the BIM Mandate
180 minutes · Executive workshop · Steps 1 and 3
- 2
Audit the firm and justify the spend
240 minutes · Interactive with tool demos · Steps 2 and 4
- 3
Choose how to resource information work
180 minutes · Case study seminar · Steps 2 and 3
- 4
Oversee digital delivery and checks
210 minutes · Blended practical · Steps 5 and 6
Keep these handy
Build Digital materials to keep open while you work.
- Information Management (BIM) Adoption Strategy
A template for your firm's BIM plan.
Useful at steps 1 and 3
- Technology Evaluation Methodology
Choose proportionate tools and an online system.
Useful at steps 2 and 4
- Business Case for BIM Adoption and Implementation – Private Organisations
Build a sound case for the investment.
Useful at step 4
Courses
- Digital Construction Technology · Atlantic Technological University
- Building Information Modelling · Atlantic Technological University
- BIM Project Information Practitioner Qualification · BSI (British Standards Institution)
Picked by Build Digital; they open on the provider's website.
Words you'll meet
BIM DictionaryCWMF
Capital Works Management Framework: the rules for public building projects in Ireland.
EIR
Exchange Information Requirements: what information the client needs, and when.
Lead appointed party
Your firm's formal role: it signs off its team's information and owns the BIM plan.
BIM Execution Plan
Your firm's plan to meet the client's information requirements, agreed with the client.
CDE
Common Data Environment: the project's shared online filing system.
Information manager
The person who leads the planning, management and checking of project information.
Want the full picture?
Full Scenario Record
A checklist for every step, the sources and evidence, and the full learning briefs.
Open the Full Record